|  | 4. Strategies and ImpactIt is indisputable that civil society has been successful
        at bringing new issues to global attention. The UN and the international conferences of
        the past decade have been an effective venue for this. Environment, sustainable
        development, population, food security, urbanization, women's rights and human rights:
        these complex and substantive global issues are not only on the international policy
        horizon, they have been integrated into public policy thinking, university education,
        media attention and intergovernmental negotiations.  More direct methods have also been adopted, such as
        campaigns and boycotts, which are intended to have a more direct impact. The boycott of
        Nestlé because of its marketing of breastmilk substitutes has resulted in a change in the
        way international corporations understand and manage public policy.100 The boycott of international companies with investments in South
        Africa was a major factor in the external pressures that resulted in the collapse of
        apartheid. The campaign against sweatshop labour in factories subcontracted to large
        apparel companies resulted in several firms, including Levi Strauss and Gap, adopting
        codes of conduct for their firms and their subcontractors.  Civil society now has the power to achieve what appears to
        be spontaneous action in new areas. Arriving without warning to those outside the CSO
        community, these campaigns are actually the result of years of consciousness-raising,
        education, organization and network-building. These channels alone may not be sufficient
        to achieve responsible global governance, but civil society is showing remarkable
        creativity at keeping elements of undemocratic global power on the defensive and
        continually raising the issues of equity, justice, human rights, sustainable development,
        community empowerment and health.  Clearly, civil society has put considerable global
        pressure on a range of issues and fora. But overall, when it comes to global governance,
        it remains difficult to assess its impact. Growth in numbers does not assure commensurate
        influence. The urgency of some of the issues raised by CSOs, and the strength of their
        moral authority, does not always mean that CSO energies are used strategically. Success in
        specific areas like human rights (see box 7) may not translate into success in others.
        This section will therefore try to lay out the process of global decision-making and
        evaluate the impact of civil society at various points in this process. Of course,
        different opportunities will result in different approaches and strategies. At the UN,
        where civil society integration is relatively well developed, a range of methods are used
        to influence decision-making. At fora such as the WTO, where access is limited or denied
        and there are few processes for the integration of civil society, NGOs are inventing and
        re-inventing new ways to make their voices heard. 
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        |  | At the United Nations Framing
        the issues for international UN conferencesIt is the voice of civil society on global issues that is
        framing public understanding of issues and catalyzing international conferences at the UN.
        Seventy-three per cent of respondents to the Benchmark Survey of NGOs were pleased
        at their success in defining problem areas for international conferences. Other actors may
        attempt to redefine the language of "human rights" or "sustainable
        development", but they are often reacting to a public discourse generated by a global
        network of CSOs.102
         Defining international issues is a key area of NGO
        success. In many ways, the last 10 years of international conferences are a testament to
        NGO activism and lobbying. Issues such as the global environment, social development,
        gender relations, population and habitat have not typically fit into the national
        political discourse. Civil society has played a central role in defining the issues and in
        pressuring governments to adopt positions on them that can be implemented at international
        and national levels.  International UN conferences and the preparatory
        committees leading up to them are generally occasions when governments articulate their
        policy objectives and make policy announcements. NGOs, in their traditional lobbying role,
        can use international events to pursue their ongoing domestic efforts to affect their own
        governments' activities and take advantage of the ease of access to senior government
        officials away from their capitals. This extension of domestic democratic activity can
        often pay dividends in framing or influencing the acceptance of compromises that arise
        during negotiations and in creating increased access for NGOs to their respective
        government officials after the international conference.  NGOs accredited to ECOSOC have the right to formally state
        their views and participate in the intergovernmental component of a global conference or
        meeting. They can, for example, make their views known in position papers circulated via
        UN distribution channels along with the other official documents. They can also attend all
        open plenary sessions of ECOSOC or its committees and may be invited by the chair of a
        meeting to address the session. Recently, non-accredited NGOs and NGOs accredited to other
        UN agencies have been able to distribute their publications to delegates through an
        informal display table and have been asked on occasion, by meeting chairs, to express
        their views to the plenary sessions.103  It can be argued that civil society has been more
        successful at gaining international attention and setting agenda than in getting results.
        While many of respondents to the Benchmark Survey were pleased with their success
        in defining the problem area, only 52 per cent of respondents felt that they were
        successful in altering the final text of the event,104  and even this may be optimistic (see figure 4). This
        disparity was acknowledged by Juan Somavía, Secretary General of the World Summit for
        Social Development in an emotional address to the Women's Caucus on International Women's
        Day in 1995, during which he acknowledged the pivotal role that women-focused NGOs had
        played in bringing global social development to the international stage, and apologized
        for the lame response from the United Nations.105 The
        capacity of civil society to continue to use such fora may now be over as the spurt of
        global conferences seems to be declining.   
 If NGOs, like governments, attend in order to influence
        the discussions and the outcome of the event, or the text of the conference document, then
        this type of lobbying activity would be consistent with their formal role in consultative
        status to ECOSOC. In practice, however, many NGOs go, not so much to influence
        governments, but to "influence other NGOs" and define their major success as "linkage
        with NGOs".106 African NGOs consulted in the Benchmark Survey saw the
        split interest in working with other NGOs and in working on the conference topic itself as
        necessary and consistent with their experience. In their view, effective access to
        governments and the intergovernmental process at the international conferences was
        difficult. Access to their governments may not give them influence. Their strategy is to
        learn as much as possible about the issues and to lobby larger Northern NGOs with better
        or more effective access to funding and to sympathetic governments.107   Participation:
        NGOs on government delegationsGovernments frequently invite non-governmental experts to
        join national delegations attending international conferences. Business and
        industry-oriented NGOs (BINGOs) often have been allowed to participate as part of official
        delegations and some governments have begun to include citizen groups as well. The
        relationship between NGOs and their governments will change as more civic groups are
        included in government delegations. By so doing, governments increase the chance that NGO
        experience and the views of their constituencies are heard by national officials and the
        other participants at an international conference. Despite the fact that many NGO
        respondents to the Benchmark Survey considered that access to their national
        governments was restrictive, 68 per cent of NGOs cited "meeting their own government"
        as an important reason for attending intergovernmental events; and a majority of
        respondents answered that being on their own government's delegation was their preferred
        tactic at intergovernmental meetings.108  From the point of view of lobbying government, being a
        member of an official delegation is the best strategic position. When asked who NGOs most
        need unrestricted access to when attending intergovernmental conferences, 52 per cent of
        the NGOs that responded to the Benchmark Survey felt they most needed unrestricted
        access to their own government's delegation, which rated far higher as a group to
        influence than UN conference staff, NGO support staff, other government delegations or the
        media. Clearly, given the opportunity to lobby, most NGOs are keen to do so.  Intergovernmental conferences have become the forum of
        choice for general NGO information sharing and strategic thinking. This takes place during
        the conferences and preparatory conferences themselves, and also by rigorously "working
        the system" and utilizing all the space made available for formal and informal NGO
        influencing with governments. Equal attention, however, is typically given to information
        sharing and consensual agreements before each meeting, through timely mailings and
        e-mailings to the organizations' global network.109   Winning
        friends and influencing peopleA method of influencing the newly strengthened economic
        institutions may be through highly placed and influential individuals. In reaction to
        information from civil society advocates, generally mixed with their own career
        experience, a small number of leading individuals have started to voice concerns about
        democracy, equity, human rights, environment and development in relation to globalization.
        They do not form a team of equals, or a team at all. Nevertheless, these individuals have
        felt moved to form CSOs or NGOs with strong interests in democracy and globalization. From
        the intergovernmental world have come the recently deceased Erskine Childers, previously
        with the UN; Herman Daly, previously with the World Bank; and David Korten, previously
        with Harvard Business School, the Harvard Institute for International Development, the
        Ford Foundation and the US Agency for International Development (USAID). From government
        have come former Soviet President Mikhail Gorbachev, founder of Green Cross; and former US
        President Jimmy Carter, founder of the Carter Center. From business have come Sir James
        Goldsmith, a millionaire industrialist who has taken a strong stand against globalization
        and the GATT; and Maurice Strong. All of these individuals have taken their new personal
        perspectives into their past networks, and have unique opportunities to effect change.
          Building
        capacity at the NGO ForumWhen NGOs attend UN conferences, they are interested not
        only in the official conference, but also in the NGO events that have now become
        institutionalized with the framework of UN conferences. The importance of the "NGO
        Forum" is now well-known and respected. Indeed, at the Fourth World Conference on
        Women in Beijing, one witnessed the irony of the UN feeling pressured to support the right
        of the NGO conference to proceed unimpeded against the right of a member country 
        China  to impose its sovereignty. But this is a view of the NGO community from the
        outside. Within the community, there are many NGOs who are uninterested in the UN and UN
        conferences per se. Perhaps these groups cannot get accreditation to the
        intergovernmental conference; it may also be because many NGOs use the opportunity of an
        international conference primarily to meet with other NGO colleagues and pursue activities
        other than direct lobbying, including education and information exchange. It also no doubt
        includes the pragmatic lobbying of major NGOs for their attention and resources.  One of the findings of the Benchmark Survey was
        that much of the international NGO community is relatively new to the international arena.
        For 59 per cent of the respondents, their first experience at an international conference
        was in the 1990s. This most likely is a reflection of the sea change wrought by the UNCED
        process in opening up the UN to greater NGO participation.110 The NGO community therefore has to deal with a relatively
        inexperienced population of activists. Education and capacity building are continual
        challenges. Many spend their time at international conferences building capacity within
        the NGO movement. When asked why they attend international conferences, 52 per cent of
        NGOs replied that they attend in order to "strengthen their own NGO", and 46 per
        cent to "learn more about an issue",  compared to 40 per cent who want to "influence
        [their] own national government" and 36 per cent who want to "alter the final
        outcome". There was a sense among African NGOs at the March 1996 ELCI meeting that
        their attendance was the pragmatic tactic for poorer, newer and smaller NGOs.111  When asked how they would divide a hypothetical sum of US$
        20,000 between nine areas with the goal of improving participation, respondents to the Benchmark
        Survey allocated the highest share of funds to an NGO pre-meeting where NGOs could
        organize and develop a common position (28 per cent of the resources). The respondents
        also indicated the importance of providing NGOs with funds so that they could send for
        additional participants (18 per cent of the resources) and 16 per cent to facilitate the
        participation of NGOs that have never attended a global event.112  Faced with the reality that only some NGOs are focused on
        the UN conference and related NGO Forum, one is forced to ask whether other activities
        should not receive relatively more attention. Clearly there are other ways to use NGO
        resources. Decisions about how best to use resources, however, are often influenced by
        outside factors. There may be funds available and a momentum set up around international
        conferences that are hard to resist. It is also interesting to see how few of the
        processes of international decision-making are understood by CSOs. At a meeting of African
        environmental NGOs to consider how best to affect global governance, it was clear that
        influence is not systematically thought through as a question of strategic resource
        allocation across a spectrum of decision-making. The question of governance in light of
        the new international economic order quickly surfaced, and the group lacked information
        about intergovernmental meetings and procedures that should form the basis of advocacy and
        campaign planning.113
          Monitoring,
        implementation and follow-upNGOs themselves frequently note that monitoring and
        follow-up are much needed and inadequately pursued. This is partly a comment on the
        stop-start momentum of the intergovernmental process. Some have recommended that the
        Commission on Sustainable Development establish a procedural rule: any proposed text that
        restated or reneged on previous commitments should be deemed out of order.114 At other times it is a self-critical comment directed towards the
        CSO movement as a whole to focus not just on advocacy but on monitoring follow-up on gains
        and ensuring that they are implemented.115  WEDO's mandate is to monitor and follow-up on
        international conferences and UN activities. This organization's appraisal of the effect
        of the Beijing Conference on women's issues shows that there are important areas where
        international commitments are being implemented at national level. In Latin America and
        Asia, where there is little tradition of involving women in public life and
        decision-making, there is a new willingness to involve women's NGOs. NGOs from Pakistan
        and Korea, for example, were involved as consulting partners with their government
        delegations at the Beijing conference and after. Many countries, from Bangladesh and
        Botswana to South Africa and Turkey, are developing national plans of action to implement
        the Beijing Platform of Action. Family violence is receiving national policy attention in
        Columbia, Malaysia, Costa Rica, Peru and Puerto Rico. Egypt sustained its Beijing momentum
        and banned female genital mutilation. In most of these countries, such public policy
        decisions and legislation were very controversial and adopted only after protracted
        debate. Similar gains were tracked by WEDO in other themes, including women's health,
        political participation, peace-keeping and economic justice.116   100 S. Prakash Sephi, Multinational Corporations and the Impact of Public
        Advocacy on Corporate Strategy: Nestlé and the Infant Formula Controversy, Kluwer
        Academic Publishers, Boston, 1994.  101 Felice Gaer, "Reality check: Human rights NGOs confront governments at
        the UN", in Thomas Weiss and Leon Gordenker (eds.), Non-governmental
        Organizations, the United Nations and Global Governance, op. cit.  102 See Harris Gleckman, "Transnational corporations and 'sustainable
        development': Reflections on the debate", Green
        Globe 1995, Oxford University Press, New York, 1996.  103 Benchmark Survey of NGOs, op. cit., p. 74.  104 Benchmark Survey of NGOs, op. cit., p. 65.  105 Juan Somavía, Secretary General of the WSSD, in his keynote address to the
        Women's Caucus on International Women's Day, WSSD, Copenhagen, 8 March 1995.  106 Benchmark Survey of NGOs, op. cit., pp. 65-67.  107 ELCI/UNEP, UNEP's Policy Statement on Non-Governmental Organizations and
        Other Major Groups, draft, 25 February 1996; UNDP, UNDP and Organizations of Civil
        Society, San Francisco, June 1995.  108 Benchmark Survey of NGOs, op. cit., pp. 68 and 75.  109 Martha Alter Chen, "Engendering world conferences: The international women's movement
        and the United Nations", op. cit.  110 Benchmark Survey of NGOs, op. cit., p. 9.  111 Benchmark Survey of NGOs, op. cit., p. 44.  112 Benchmark Survey of NGOs, op. cit., p. 82.  113 ELCI meeting to discuss the findings of the Benchmark Survey of NGOs,
        UNEP, Nairobi, 8 March 1996.  114 Barbara Bramble, The Future of the CSD or Bringing Agenda 21 into the
        Twenty-First Century, statement on behalf of the National Wildlife Federation/US at
        the High Level Segment of the Fourth Session of the Commission on Sustainable Development,
        United Nations, New York, 2 May 1996.  115 Bill Pace, World Federalists, comment in reaction to a presentation on the Benchmark
        Survey of NGOs, to the DPI-NGO Thursday morning briefing at the Dag Hammerskjold
        Auditorium, United Nations, New York, 14 December 1995.  116 WEDO, Beyond Promises - Governments in Motion: One Year After the Beijing
        Women's Conference, WEDO, New York, September 1996. 
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